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About     Resume


Caitlyn Holland
UX Design + Research

Resume


EDUCATION




Academy of Art University  San Francisco, CA
BFA Graphic Design

Georgetown University  Washington, DC
BA Psychology
EXPERIENCE
Cayuse  Portland, OR (Remote)
Senior User Experience Designer  
Jun. 2022 – Mar. 2024

  • Co-led a team responsible for maturing a design system that resulted in improved consistency, efficiency, developer productivity, and WCAG 2.1AA accessibility across multiple products with 60+ shared components and patterns.

  • Led weekly cross-functional team meetings to enhance shared functionality and foster a more collaborative design environment. Conducted user research, including usability tests with low-fidelity prototypes, that resulted in improved customer satisfaction.

  • Partnered with a Product Manager to conduct user research interviews, enabling a flagship product to have a deeper understanding of key pain points. Synthesized insights to fuel immediate change across the company, resulting in increased NPS


Concentric Sky  Eugene, OR (Remote)Senior User Experience Designer
Jul. 2018 – Apr. 2022

  • Conducted qualitative research for Badgr, Concentric Sky’s B2B ed-tech product, through direct customer- and user-feedback, customer-support data, product-usage data and stakeholder commentary. Used results to test concepts and designs, creating a better informed product roadmap and streamlined feature development.

  • Designed the user experience for Western Governors University’s Open Skills Management Toolset (OSMT), the first open skills library-building tool that follows Open Skills Network specs.

  • Successfully designed and launched Program Finder, an education and interest- matching website available to California community college students. Led long-term design efforts from MVP to product maturity, including user enhancements, back-end development and expanded customer base.


Locomotion Creative  Nashville, TN
Art Director and Graphic Designer
Aug. 2010 – Aug. 2017

  • Designed seasonal ad campaigns — print, billboard, video and animation —for Pinnacle Financial Partners. Included high-profile partnerships with the Tennessee Titans and Memphis Grizzlies, resulting in increased account openings.

  • Led complete re-branding for NABRICO industrial supplier, including logo, web and print ads, making them stand out in a competitive market and increasing sales.

  • Managed multiple projects for Inteplast, a major interior furnishings manufacturer, designing and art-directing product packaging, web ads and installation videos. Led a complete display reset in Lowes and Home Depot that elevated their brand and gained a new target demographic.

  • Designed highly engaging print and web ads for Nashville’s first bikeshare program, BCycle, that drove widespread awareness and rider sign-ups that exceeded expectations.

  • Designed themed banners, placemats and coasters for an internal product, Parsnip Party Papers, that generated alternative revenue and sold out at trade shows.

  • Served as lead designer for Mayor Karl Dean’s “Nashvitality” campaign to promote Nashville as a healthy, vibrant city. I developed the name and led the design and photoshoots for print, web and video ads promoting Nashville’s everyday heroes.


Michael Osborne Design  San Francisco, CA
Design Intern
Feb. 2010 – Jun. 2010

  • Worked closely with creative director on identity systems, naming, and ad campaigns. Full participant in client meetings, presentations and press checks.



Leslie Stone Associates  Sausalito, CA
Environmental Design Intern  
Sep. 2007 – Sep. 2008

  • Designed outdoor signage for local wetlands restoration project. Conducted research interviews and assisted lead designers through the design and fabrication phases.


Eden Wright Design  San Francisco, CA
Interior Design Assistant
Jan. 2006 – Feb. 2007

  • Managed finances for a sole proprietorship, allowing owner to increase clientele of high-end residential interior design clients

  • Maintained communication with vendors and clients through purchase orders, invoices and follow-up


SKILLS
Figma, FigJam, LucidChart, Sketch, Airtable, Pendo, Jira

User Research, Usability Testing, Prototyping

Design for Accessibility

Adobe CC Photoshop, Illustrator, InDesign

Silkscreen and Letterpress

Advanced Spanish language
AFFILIATIONS
AIGA member 2007 — present

Caitlyn Holland 2024